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A note from Steve
This Father’s Day is a little different for me.
Hey,
I don’t usually open up like this in an email. But you’re someone who actually reads these — so I figure I can be real with you.
Last week my dad went in for open-heart surgery. Right before they wheeled him back, I sent him a video telling him I love him. It turned out to be harder than the doctors expected, and the truth is he’ll most likely spend this Father’s Day in a hospital bed.
I’m praying for him. If you’re someone who prays, I’d be grateful if you said one for my dad, Lee, too. Only if it’s your thing — no pressure either way.
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I almost skipped the sale email this week. But my dad spent his whole life showing up — for his family, for his work, no excuses — and he’d be the first to tell me to keep doing the same. So I’m still here.
Our Father’s Day sale is live: 30% off everything we make, automatic at checkout, now through early Monday morning. We make every product ourselves, start to finish, right here in our Kentucky facility — so if there’s a dad in your life, or you just want to treat yourself after a long stretch, it’s a good time.
And if you’ve got your dad with you this weekend — hug him a little longer for me.
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